Zeal to Capture Alpine Luxury with TG Ski

December 15th, 2017 in Zeal News 1 minute read

We’re really proud to announce that we have won a pitch for a content generation and influencer marketing campaign for the luxury catered chalet company TG Ski.

The content generation campaign involves a trip over to beautiful Morzine in the French Alps where TG Ski has several luxury chalets. Our video team are going over in December to generate a bank of photography and video content that TG Ski will be using as part of their ongoing marketing activity.

The content generated through the campaign will help TG Ski establish their brand as the market leader in providing exceptional catered chalet experiences in the French Alps.

The influencer marketing campaign involves a group of lucky influencers who will be going out to Morzine to experience the full TG Ski service in one of their chalets. The influencers will generate their own content during the trip to share with their audiences providing an insight into what it’s like to go on a TG Ski holiday. The influencer campaign allows TG Ski instant engagement with their target audience and wider brand awareness. TG Ski themselves will also be able to use content generated by the influencers in their marketing activity.

In the last year, our SEO & Outreach department has seen an expansion of their London based team who now undertake all of the agencies online PR and influencer marketing activity.

Jane Rutter, CEO of Zeal, says: “Skiing is an absolute passion of mine so to be able to work with a company that offers amazing chalet holidays is very exciting.”

Tom Marley-Shaw, Director at TG Ski says: “We’re very excited to be working with Zeal on this campaign, as they have a clear track record in working with luxury brands. From our initial conversations they quickly engaged with our brand, providing high quality ideas and energy for our future digital goals.”

If you want to find out more about any of our video or influencer marketing services then please get in touch, we’d be more than happy to have a chat.

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