PPC Management Agency in Leeds
When it comes to paid media, every click counts, and every pound of ad spend should deliver measurable return. At Zeal, we’re a performance-focused PPC management agency helping businesses turn paid search into predictable, scalable growth.
We build and manage strategic PPC campaigns across Google Ads, Microsoft Advertising, and beyond, designed around your goals, your audience, and your budget. From eCommerce brands looking to scale product sales, to B2B businesses generating qualified leads, we tailor our approach to what actually moves the needle.
Our clients choose Zeal because we take a commercially-minded, no-nonsense approach to PPC. We don’t chase impressions or vanity metrics, we focus on driving ROI through continual optimisation, clear reporting, and complete transparency.
Whether you’re running ads already or starting from scratch, we’re here to make paid search work harder for your business.
Analyse
Strategise
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Our PPC Management Services
We don’t just set up campaigns, we manage every aspect of your paid media strategy with precision, insight and ongoing optimisation. As a full-service PPC management agency, we take ownership of your results from day one, ensuring your investment delivers sustainable growth, not short-term clicks.
Here’s what’s included in our PPC services:
Campaign Strategy and Setup
Every campaign starts with a clear strategy. We align targeting, budgets and channel selection with your business goals, then structure your campaigns to maximise relevance, efficiency and performance from day one.
Keyword Research and Audience Targeting
We use advanced tools and first-party data to find the keywords and search behaviours that drive results, targeting intent, not just volume. For B2B or complex journeys, we go deeper to identify the terms that convert.
Ad Copywriting and Creative
Great PPC campaigns need copy that connects. We write ad copy that’s clear, compelling, and conversion-focused, then test variants to learn what drives performance.
Landing Page Consultancy
Getting the click is just the start. We advise on landing page structure, UX, and conversion optimisation to make sure you’re turning traffic into measurable action.
Conversion Tracking and Attribution
We set up accurate tracking using GA4, Google Tag Manager and native ad platform tools, so you know exactly which campaigns are driving results.
Ongoing Management and Optimisation
PPC isn’t set-and-forget. We manage your accounts proactively, adjusting bids, testing new audiences, refining keywords and expanding reach, all based on real-time performance data.
Multi-Channel Paid Media
While we specialise in Google Ads and Microsoft Advertising, we also run paid campaigns on Meta, LinkedIn, YouTube and Display, creating a joined-up paid strategy that reaches your audience wherever they are.
Whether you’re spending £1,000 or £100,000 per month, we treat your budget like our own, with smart decisions, clear priorities and full accountability.
Ready to see what we can do for your business? Let’s talk.
Why Work With a PPC Agency Like Zeal?
Choosing a PPC partner isn’t just about who can set up campaigns the fastest, it’s about who understands your goals, communicates clearly, and takes ownership of results. At Zeal, we manage your paid media like it’s our own spend. That means no guesswork, no shortcuts, and no unnecessary complexity, just strategic thinking backed by continuous optimisation.
We don’t believe in the “set and forget” approach. We actively manage, test and improve your campaigns to ensure performance improves over time, even as platforms evolve and competition increases.
Commercial Thinking First
Every decision we make is geared toward your bottom line. Whether your focus is revenue, ROAS, lead quality or lifetime value, we build strategies that serve your business, not just the platform.
Experienced, In-House Team
No outsourcing. No generalists. Our paid media specialists are based right here in our Leeds office and bring years of hands-on experience across sectors and ad platforms.
Transparent Reporting
You’ll never be left guessing. We provide clear, jargon-free reporting focused on the metrics that matter, with regular updates and direct access to your account manager.
Platform-Certified Professionals
We stay on top of the latest changes in Google Ads, Microsoft Advertising and Meta, and we’re qualified to manage accounts at scale, responsibly and strategically.

Our PPC Process
We don’t believe in templated setups or black-box reporting. Our PPC process is structured, strategic, and fully transparent, giving you complete confidence in how your campaigns are managed, and what you can expect from them.
Whether you’re spending £1k or £100k per month, we follow the same focused process: understand the goal, build the right structure, and optimise continuously.
Here’s what to expect when you work with our Leeds PPC team:
- Discovery and Objectives
- Audit and Opportunity Analysis
- Strategy and Setup
- Launch and Optimisation
- Ongoing Management and Reporting
Ready to Grow with PPC?
Whether you’re looking to lower your cost-per-click, improve lead quality, scale eCommerce sales or bring some clarity to your reporting, we’re here to help.
At Zeal, we don’t believe in quick wins or off-the-shelf strategies. We believe in paid search campaigns that are thoughtfully planned, meticulously managed, and fully accountable to your goals.
If you’re ready to work with a PPC management agency that puts performance and partnership first, let’s talk.