I have been involved in marketing in one form or another since I can remember. Being dragged into various TV ads as a toddler became commonplace growing up with a dad that works in advertising.
I soon discovered that being in front of the camera wasn’t my cup of tea. I was always happiest flicking through the various D&AD books that were littered around the house. I had no idea at the time that I was looking at some of the greatest creative talent in the world. I suppose you could say by that point my fate in marketing was sealed.
I grew up with the internet which meant my curiosity to find out about the new and interesting ways in which brands and people were talking grew with it.
Graduating with a management degree opened me up to the world of business, and upon completing a work placement with Zeal I was offered a job in the area of content marketing.
My role has allowed me to work with and learn from some of the best talent in the industry, creating, writing and helping brands realise their potential online.
Working across all major digital channels, I get my fix when I am able to offer a fresh new perspective.