Epson was born from the company Seiko after they expanded their business from watchmaking into printers, projectors, scanners and wearables. Today Epson operates in 94 countries around the world.

Since 2015, we’ve been working alongside Epson UK on the promotion of the company’s printers including the Eco Tank. The Eco Tank printer is a unique system using refillable ink tanks. The ink lasts for up to two years and can print up to 11,000 pages which can reduce printing costs by a whopping 74% on average.

We were tasked with using our influencer and blogger outreach services to generate blog reviews for the Eco Tank printers as well as brand awareness and social signals. We later expanded our services to incorporate video production, social media, and blogger events into the mix to tie in with Epson’s promotional calendar.